CASE STUDIES · REAL WORK · REAL RESULTS
What Happens When You Stop Guessing and Start Optimising
Five active and completed projects spanning local service businesses in Perth, international ecommerce, and a luxury travel brand in Jakarta, each one optimised using AI On-Page SEO, GBP management, or a full website rebuild.
5
Active & completed projects
2
Countries represented
Top 10
International ecom ranking achieved
40%+
Click increase for lead case study
01
COMPLETED
AI ON-PAGE SEO
LOCAL SERVICE · PERTH, WA
Protec Glass Tinting
Mobile car window tinting · Osborne Park, Perth WA
THE SITUATION
Protec Glass Tinting had a strong local reputation built over 25+ years and a solid base of returning clients - but new customers searching online for mobile car tinting in Perth couldn't find them. The site was ranking, but not being surfaced in Google AI Overviews for any of its key commercial terms.
Despite offering premium ceramic and carbon tint from $249 with a mobile service and lifetime warranty, the content structure wasn't built for AI extraction. The pages ranked but weren't being cited.
WHAT WE DID
Full AI On-Page SEO analysis across all key service pages
Identified and resolved structural gaps blocking AI extractability
Rebuilt page content for intent alignment and E-E-A-T signals
Added geo-targeted location pages for Joondalup, Cannington, and Applecross
Optimised title tags, meta descriptions, and schema across the site
Ongoing GBP management - posts, photos, and review strategy
"The tool identified exactly what was
blocking AI visibility - and the fixes
worked."
THE RESULTS
50+
Starting average
position
18.7
Average position after 16 months
40%+
Increase in organic
clicks
2x
Click-through rate improvement
Cited in Google AI Overviews
"Carbon tinting Perth" - top results
"Ceramic tint Perth" - top results
NICHE
Automotive window tinting, paint protection film, ceramic coating Perth metro and surrounds. Competitive local market with multiple established operators.
02
COMPLETED
AI ON-PAGE SEO
International Ecommerce · Shopify
Clear-Skinz
Bike frame protection film · International Shopify store
THE SITUATION
Clear-Skinz makes precision-cut protective film kits for mountain bikes, gravel bikes, and road bikes - shielding frames from scratches, stone chips, and trail damage. The product is niche, highly specific, and competes in a global market dominated by established cycling brands and specialist suppliers.
The Shopify store had solid product quality and genuine customer reviews, but the on-page content wasn't structured for AI search or organic discovery. Pages weren't ranking for the commercial search terms cyclists actually use when looking for frame protection.
WHAT WE DID
Full AI On-Page SEO audit across all product and category pages
Rewrote product descriptions for AI extractability and search intent
Rebuilt category page content around specific bike types - MTB, gravel, road
Strengthened E-E-A-T signals throughout - cyclist-led voice and specificity
Optimised metadata, structured data, and internal linking for Shopify
THE RESULTS
Top 10
International ranking for core niche terms
Global
Organic reach across AU, UK, US markets
Ranking internationally for bike frame protection
Shopify organic traffic growth
Competing with established global brands
NICHE
Cycling accessories and protection - MTB, gravel, and road bike frame protection film. Global ecommerce market with strong competition from specialist cycling brands in Europe and the US.
03
COMPLETED
FULL WEBSITE BUILD
LOCAL SERVICE · PERTH, WA
Ambassador Car Care
Car detailing, ceramic coating & window tinting · Balcatta, Perth WA
THE SITUATION
Ambassador Car Care has been operating from its Balcatta workshop since 1996 - nearly 30 years of detailing experience, ONYX ceramic coating certification, and a reputation built on real craft. But the business had no digital presence that reflected that quality.
With no structured website to speak of, a business of that calibre was invisible to Perth drivers searching for premium detailing, ceramic coatings, and window tinting. The opportunity was clear: build a site from the ground up that matched the quality of the work being done in the workshop.
WHAT WE DID
Full website build from scratch - designed and structured for AI search from day one
Service architecture built around detailing, ceramic coating, and window tinting as distinct pillars
AI On-Page SEO applied throughout - content structured for extractability and citation
Location and service area pages to capture Perth suburb-level search traffic
Schema markup, metadata, and E-E-A-T signals built into every page
Showcased ONYX certification and brand partnerships as trust and authority signals
PROJECT STATUS
The site launched in April 2026. Search presence is building as Google indexes and evaluates the new content. Early indicators are positive — the site is structured correctly from the foundation up, which is exactly where most local business websites fail.
Site launched April 2026
AI-structured from day one
Search presence building
NICHE
Premium automotive detailing, ceramic coating, and window tinting. Balcatta, Perth WA. Competing with established detailing shops across the Perth metro area including Osborne Park, Scarborough, and Joondalup.
04
In Progress
Full Website Rebuild
LOCAL SERVICE · PERTH, WA
Star tint
Window tinting, home, office & security film · South Perth, WA
THE SITUATION
Startint offers a full spectrum of window tinting services across Perth, window tinting, residential and commercial building tinting, security film, vehicle wrapping, and paint protection film. It's a broader offering than most competitors, but the existing website wasn't structured to communicate that breadth clearly or rank for the range of terms their services could legitimately target.
With the Perth window tinting market being actively searched across both automotive and building categories, a rebuilt site structured correctly for AI search and local SEO represents a significant untapped opportunity.
WHAT WE 'RE DOING
Full website architecture review - restructuring services across residential, commercial, and security film as distinct pillars
Rebuilding all page content using AI On-Page SEO for extraction and citation readiness
Geo-targeted local pages for South Perth and surrounding suburbs
E-E-A-T signals built throughout - positioning Startint as the authoritative source for specialist film in Perth
Technical SEO - schema, metadata, and site structure optimised for local search
PROJECT STATUS
Full website rebuild currently underway. The new architecture and AI-structured content is being built and implemented progressively. Results will be published here as the project delivers measurable outcomes.
NICHE
Window tinting across residential, commercial, and security film categories. Perth, WA. Multi-service positioning across a competitive local market with both specialist and general competitors.
01
New Project
AI ON-PAGE SEO
LOCAL SERVICE · PERTH, WA
Protec Glass Tinting
Mobile car window tinting · Osborne Park, Perth WA
THE SITUATION
Protec Glass Tinting had a strong local reputation built over 25+ years and a solid base of returning clients - but new customers searching online for mobile car tinting in Perth couldn't find them. The site was ranking, but not being surfaced in Google AI Overviews for any of its key commercial terms.
Despite offering premium ceramic and carbon tint from $249 with a mobile service and lifetime warranty, the content structure wasn't built for AI extraction. The pages ranked but weren't being cited.
Full AI On-Page SEO analysis across all key service pages
Identified and resolved structural gaps blocking AI extractability
Rebuilt page content for intent alignment and E-E-A-T signals
Added geo-targeted location pages for Joondalup, Cannington, and Applecross
Optimised title tags, meta descriptions, and schema across the site
Ongoing GBP management - posts, photos, and review strategy
"The tool identified exactly what was
blocking AI visibility - and the fixes
worked."
THE RESULTS
50+
Starting average
position
18.7
Average position after 16 months
40%+
Increase in organic
clicks
2x
Click-through rate improvement
Cited in Google AI Overviews
"Carbon tinting Perth" - top results
"Ceramic tint Perth" - top results
Niche
Automotive window tinting, paint protection film, ceramic coating Perth metro and surrounds. Competitive local market with multiple established operators.
AI Visibility. Made Measurable.
Yusree Kirsten has spent 20+ years in SEO, watching what works change almost overnight. He tested everything on his own businesses first, then built the tools and services small local businesses actually need, without the agency price tag. No guesswork. No jargon. No tech skills required.
© 2025-2026 Yusree AI SEO. All rights reserved. Google and Google Search Console are trademarks of Google LLC.
